just back from dallas. bonkers busy, hence lack of posting. didn't see much apart from hotel and client office which is a shame. the main observations would be loads of space, miles of highway , big everything, neon lights, ribs, cowboy hats and burgers
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welcome to dallas
first thing in view walking out of dallas airport. massive hummer. and i really wanted to get in it
virtual air hostess's get more attention
haven't flown long haul with BA for a long time. and noticed they've followed Virgin's direction with animated safety films. definatley makes you take more notice
moment marketing
just caught a glimpse of this from a cab window on my way to gatwick this morning. it's the new C2 2% lager from carling -pitched as the 'swift one at lunch pint'. it's moment marketing - weak lager for lunch times. i like the idea of moment marketing and products which focus on times or occasions. simple stuff. lunch time lagers troubles me though.