dan burgess // all life is an experiment

ironic ad placements

i took part in a panel at the Guardian last week on sustainability and advertising. George Monbiot who was also on the panel writes about it here. I snapped the screen shot above last week, check the headline and then the 4 x 4 advert to the right of the post. surreal.

more space

a blank billboard grabs my attention more than most postered ones. is it because i work in communications? or because it's rare that they're empty and/or attention grabbing? or should i just get out more? probably a bit of all three. but empty space is a powerful thing i reckon. always like the fact that some people want to interact with a billboard, put their own messge out there. so if there is a takeout here it would be, use space more, less clutter, less in your face, more room for thinking and interpretation, more opportiunities to interact and to co-create

hello!

ran in the oscars apparently. unlikely to be bundled with 500 free minutes and a bluetooth headset then.

SuperHero's of Climate Change

new ad from the EU commission to get people to start to tackle climate change. lights. power switches. heating. recycling. simple stuff that makes a difference in numbers. how good is everyone at these basic things? does everyone switch their computers off? Or use sleep mode? what's the carbon footprint of a regular blogger look like? created by M&C Saatchi
via my mate ricardo at carbon rambling